Stacks of Larrabee Lager Co. beer cans with colorful labels in orange, brown, blue, red, turquoise, yellow, green, and black, arranged in a grid pattern.

LARRABEE LAGER CO.

Larrabee Lager Company launched their brewery in Bellingham, Washington determined to bring lager to the people. We worked closely with the founders to develop the brand’s design system, including visual identity and packaging.

Services
Visual Identity, Packaging, Custom Typography

Contributors
+ Typography / Martin Brendecke
+ Graphic Design / Erica Kutz

Person wearing a black T-shirt with yellow text holding several cans of Larrabee Lager in their arms. The cans have different labels and colors including green, red, and blue.
Rows of beer cans featuring Larrabee Lager Co. branding and different varieties with colorful labels such as Dock Walk Gose, Double Dunkel, Coast City Kölsch, Scenic Byway Cold IPA, Original Lager Helles, White Duck Hefeweizen, Northtown Pilsner, and others.

BUILT ON TRADITION.

A hand holding a cluster of four cans of Larrabee Lager Co.'s Northtown Pilsner beer against a green background.

We created a classic packaging system inspired by the founders’ love for the sturdy, simple, and well-made craftsmanship of a bygone era. Gear you may have taken with you for a day out on the lake: a Coleman cooler, ice-cold beer, and your trusty canoe.

A hand holding a red baseball cap with the embroidered text 'Larrabey Lagos Co.'
A person pouring beer from a can into a clear glass mug, with four cans of Larrabee Lager Co. beers on a green background. Two cans are standing, one is lying on its side, and one is being held being poured.
Logo of Larrabe Lager Company featuring a stylized bird with a yellow background and green text.

“When describing my relationship with Snack Plate to peers and industry colleagues I always draw attention to how well they listen to our needs and our vision.”

Sam Milne, Founder & Brewer, Larrabee Lager Co. 

Four crumpled cans of Larrabee Lager Co. beer with different labels, lined up on a plain background.
WORK