A yellow tugboat named West Point moored at a dock on a body of water with houses and trees on a hill in the background.
Odyssey logo in black and white with a circular emblem containing a stylized diamond shape, next to the word 'ODYSSEY' in bold uppercase letters.

ODYSSEY

Odyssey bags and totes reflect Terry Breaux's life journeys as a bikepacker, world traveler, outdoor equipment designer, and now a tugboat engineer sailing to remote coastlines. Hand-sewn with rugged elegance inspired by diverse experiences, each bag is crafted for lasting quality and filled with odyssey stories.

Services
Visual Identity, Photo Styling, Shopify Website

Contributors
+ Photography / Jim Meyers
+ Naming & Storytelling Strategy / Adrienne Schofhauser
+ Shopify Site Design / Eliza Carver

A person wearing a black beanie, sunglasses, a black and red jacket, black gloves, beige pants, and brown boots, standing on a yellow boat deck, holding a beige tote bag with tools, looking away toward the harbor with cranes in the background.
Person wearing a black quilted jacket with a watch on their wrist, reaching into a tan tool bag filled with various tools and equipment, including a digital device, on a wooden surface.
Four colorful fabric zippered pouches placed on rusty, heavy metal chains.
The image features the logo of Odyssey, which includes a stylized compass or navigation icon to the left, followed by the word 'ODYSSEY' in uppercase letters.

Snack Plate worked with Terry to develop the brand’s origin story and visual identity. Pulling from his experience working on tugboats across the globe, we designed the Odyssey logo in the likeness of the nautical day sign for towing – symbolizing movement, travel, and carrying precious cargo.

Online store homepage displaying tote bags and pouches made of leather and fabric, with menu options for Home, Shop, About, and Contact.
A man sitting on a large ship's anchor chain holding a tan bag, with industrial equipment and ropes in the background. To the right, text introduces a designer named Terry Breaux and discusses their passions and craftsmanship.
Person in work apron organizing tools on a table with a blue tool cabinet in the background.
A vintage wooden barber's station with a mirror, shaving brush, straight razor in a case, and a cleaning brush.
Two green canvas pouches with gold zipper closures on a red surface, with a black microphone, a red card, a navy passport cover, and part of a digital device visible nearby.
A nautical navigation map with red pouches, a compass, rulers, pens, and flexible rulers placed on it.
Gold circular logo with a black background featuring a stylized black and gold diamond shape in the center.
A man sitting on the upper deck of a boat or industrial vessel, wearing a black jacket, dark pants, boots, and a beanie, holding a tan bag, with industrial equipment and ropes below.
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