A bartender pouring liquid into a glass at a bar with various bottles of alcohol, fresh fruits, and bar tools on the countertop.

SCRAPPY’S BITTERS

Handcrafted in small batches with high-quality ingredients, Scrappy’s Bitters needed a brand and package that reflected attention to detail and a love of the art of the cocktail. Over the years, we have developed several packaging solutions that fit each functional need, keeping in mind the professional bar mixology program and the at-home bartender.


Services
Visual Identity, Packaging

Contributors
+ Illustrator DeLisle Merrall

A row of twelve bottles of Scrappy's Bitters, each with a different flavor label and colored liquid inside, including aromatic, lavender, Orleans, cardamom, celery, lime, black lemon, Seville orange, grapefruit, orange, and firewater.
A cocktail glass filled with dark liquid, garnished with orange peel twists, next to a bottle of Scrappy's Bitters aromatic bitters on a white surface.
Person pouring a dark liquid from a bottle into a glass at a bar.

HANDCRAFTED IN SMALL BATCHES

An art-deco-inspired illustration, a gold foil stamp, and a handwritten batch number all highlight the product's craftsmanship.

Several small bottles of Scrappy's herbal bitters with dropper caps, laid out on a white surface, labeled with different flavors such as cardamom, lemon, orange, chocolate, lavender, and black lemon.
Bottle of Scrappy's Bitters placed on mossy ground in a forest, surrounded by green fern leaves.

Every flavor and every component of Scrappy's bitters has been thoroughly considered and developed by hand.

Their goal is simple:

make every drink better.

A cocktail glass with a pale yellow beverage next to a bottle of Scrappy's Bitters celery flavor, on a light-colored surface with a blurred background of bottles.
A small dropper bottle labeled "Scrappy's Bitters Aromatic Old Fashioned Style" on a plain white surface.
WORK